BA (English major), GradDip PR
Originally a journalist, Alicia is a senior manager with a proven track record in media, marketing, communications and market research - especially in complex and highly regulated environments. She has experience in the development and implementation of both traditional and social media campaigns, key message development and targeting (including qualitative and competitor research), as well as the development of practical and direct marketing and communications audits and plans.
Alicia heads up a team of professionals, providing contemporary and credible marketing and communication direction and general leadership to position and develop the brand, and manage the reputation and profile of Equity Trustees.
Joined August 2015